The historic dress Marilyn wore when she sang Happy Birthday to John F Kennedy on May 19, 1962 was put on the auction block last night at Juliens.
It sold for a staggering price of 4.18 million dollars. However, the big news is not the price but by who bought it. Ripleys was announced as the winner immediately. They went on to tell the press that they purchased numerous items in the auction related to the dress and they will be opening an exhibit at their museum in LA. Ripleys has locations all of the world and the exhibit could travel to all of them.
This is the best possible outcome for Marilyn fans. Instead of having the dress hidden away by a private collector for another 17 years - it will be shown to the public!
The Marilyn auction continues today and runs through Nov 19.
The Marilyn auction continues today and runs through Nov 19.
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